From Newton to now: The evolution of the Apple’s iconic logo
Let's take a look at one of the most famous logos that adorns millions of devices, and how it evolved.
Murali Duggineni
Storyteller, Quizzer, Marcom Pro.
Murali Duggineni
Storyteller, Quizzer, Marcom Pro.
Murali Duggineni
Introducing ‘BackStory by Duggi’: Your guide to uncovering hidden histories
Last week, I launched my YouTube Channel “BackStory By Duggi” As the name suggests, the channel unearths the real ‘stories behind’ many intriguing subjects. From forgotten histories to untold secrets, well-known landmarks to lesser-known marvels, the channel aims to…
Everything you wanted to know about my book: EtymagIQ India (An etymology-based quiz book on India)
Wishes do come true when you act upon them. One such wish of mine was to write a quiz book that is useful and relevant for the current generation. The wish has been finally fulfilled today. EtymagIQ India – my…
Presenting The Great India Etymology Quiz
You don’t have to be a seasoned quizzer to take a quiz. I’ve always believed that a good quiz should encourage the participants to think through and work out the answers rather than simply knowing them. On India’s Republic Day,…
Launching Soon…My First Book
My journey with words began in a remote village, devoid of dictionaries. It gives me immense pleasure to inform you that I finished writing my first book—an etymology quiz on India.
Words that heal: The power of a compelling positioning statement in brand redemption
A well-crafted positioning statement can help rebuild the image of a brand, when it's hit by a crisis. Here's how a positioning became a rallying cry in repositioning a brand.
When trust rings at 3 AM: Reflecting on freedom and responsibility in WFH
Little did I know that a 3 AM call would become a defining moment of trust, illustrating the delicate balance between freedom and responsibility in the world of remote work.
From Salt to slogan: How Morton Salt’s tagline became a household phrase
Morton Salt's enduring tagline "When it rains, it pours" doesn’t just sell salt; it exemplifies the power of great storytelling, and a clever play of words.
Serendipity: The unexpected origins of iconic brands and products
Unravel the enchanting narratives behind renowned brands and products. Discover the remarkable stories of accidental discoveries, chance encounters, and strokes of genius that birthed some of our favorite everyday essentials. Delve into the intriguing accounts of chance, innovation, and sheer coincidence that propelled these brands from obscurity to global recognition. Explore how these serendipitous moments shaped industries and forever changed our world. Join me on this fascinating journey through the unanticipated origins of the extraordinary.
Decoding the stories behind 10 car names
In the world of automobiles, behind every car name lies a captivating story. Have you ever wondered why a car is named the way it is? Join me on a journey to uncover the intriguing narratives behind ten car names. From legendary inspirations to surprising revelations, these stories showcase the hidden tales that add depth and allure to these iconic vehicles. Buckle up as we decode the mystique behind the names and delve into the fascinating history of these automotive legends.