BackStory
How an Italian tonic became an Indian icon
Bisleri is synonymous with packaged drinking water in India, much like Xerox is for photocopying. But did you know its
Murali Duggineni
March 28, 2026
Murali Duggineni
Storyteller, Quizzer, Marcom Pro.
Murali Duggineni
Storyteller, Quizzer, Marcom Pro.
My Book
My first book
“EtymagIQ India”
kicks off with a flying start
I’m thrilled to share that my first book, EtymagIQ India (Etymagic India), had a blazing start, captivating readers from all walks of life. The overwhelming response from casual ones and homemakers to students, professionals, and seasoned quizzers has been heartwarming!
The book sold out within months, reaffirming my belief that quality content always finds its audience. I’m grateful for all the appreciation I have received, and considering a reprint soon.
For more about EtymagIQ India, visit -> https://tinyurl.com/etyfaqs where I’ve addressed common FAQs.
If you’ve read the book, please take a moment to leave a review here https://amzn.eu/d/8nbrJ5R.
Your honest feedback helps me as I focus on my next book.
Stories
My Stories
Sports
Why is a Marathon exactly 26.2 miles?
A marathon is a long-distance footrace of 26.2 miles (42.195 km), or any demanding test of endurance. The event commemorates the
Murali Duggineni
March 27, 2026
BackStory
Gold Demystified: Karats, Purity, and the Truth Behind Hallmarking
Gold prices may swing wildly, but what often remains misunderstood is the metal itself. When someone says “22K” or “916,”
Murali Duggineni
March 26, 2026
BackStory
How did the “Ceded Districts” get their name
The “Ceded Districts” in Andhra Pradesh refers to a group of territories that were ceded (formally handed over) by the
Murali Duggineni
March 25, 2026
Travel & Tourism
Did yellow walls keep tigers away? the Pilibhit story
Located in Uttar Pradesh, near the India–Nepal border, Pilibhit lies in the fertile Terai belt at the foothills of the
Murali Duggineni
March 24, 2026
History
The Punkah-Wallah: the human engine behind colonial comfort
During the British colonial era in India, and long before the hum of air conditioning, coping with the subcontinent’s intense
Murali Duggineni
March 23, 2026
Business
Why the world watches the Strait of Hormuz
The Strait of Hormuz is a vital maritime corridor separating Iran to the north from Oman and the UAE to
Murali Duggineni
March 22, 2026
Art & Culture
The Significance of 786 in Islamic Culture
In many South Asian Muslim communities, the number 786 is a common sight, appearing on storefronts, letterheads, and even license
Murali Duggineni
March 21, 2026
Youtube
Check out some of my Word Origin videos
Get it Touch
Get in touch to elevate your brand communication, or for any quizzing, and etymology-related projects.