Category Accidental Discoveries

The story of Rava Idli – A wartime invention

Rava Idli, a popular item in Karnataka cuisine, was born out of hardship and inventive spirit during World War II. In the early 1940s, the war triggered a major rice shortage across South India. Japan’s invasion of Burma, then the…

How a choir book helped invent Post-it notes

One Sunday in 1974, Art Fry, a 3M engineer and choir singer, grew frustrated when the bookmarks kept falling out of his hymn book. That minor inconvenience sparked a major innovation. Fry recalled a low-tack adhesive developed by his colleague,…

Hershey's Kisses

Hershey’s Kisses: the sound, the shape, and the story

Hershey’s Kisses, the iconic bite-sized chocolates with a conical shape, are beloved around the world. The origin of their name is as delightful as the chocolates themselves. Introduced in 1907 by the Hershey Company, these delicious treats quickly gained recognition…

Serendipity: the unexpected origins of iconic brands and products

Unravel the enchanting narratives behind renowned brands and products. Discover the remarkable stories of accidental discoveries, chance encounters, and strokes of genius that birthed some of our favorite everyday essentials. Delve into the intriguing accounts of chance, innovation, and sheer coincidence that propelled these brands from obscurity to global recognition. Explore how these serendipitous moments shaped industries and forever changed our world. Join me on this fascinating journey through the unanticipated origins of the extraordinary.